Higgins S.A.L.E.s: your growth accelerator
You don’t need to do it alone. Efficient operations and focused dashboards are generated for you and your teams, so you can focus on what matters while Higgins does the technical work to entice clients and grow your revenue together.
Four steps that turn prospects into advocates
Higgins is a Business Growth Accelerator: it does not just organize your data, it actively grows your business.
Sourcing
Find the right clients — vetted prospects that match who you serve best.
Assessing
Understand how each prospect buys, so your approach fits their decision process.
Listening
Hear what they need, through feedback and Listening Sessions with your teams.
Empowering
Equip clients and partners to refer others, multiplying your reach.
S.A.L.E.s finds them. P.U.R.E.S. picks one. P.I.T.C.H. funds the growth.
Higgins works on two fronts: S.A.L.E.s finds your best prospects and P.U.R.E.S. selects the single best one to approach first, while P.I.T.C.H. identifies the best investor to fund your growth.
Finds the best prospects
Sources, assesses, listens and empowers — the engine behind your client growth.
Picks the best one
Selects the single best prospect to approach first, so your next conversation is the most valuable one.
Finds the best investor
Identifies the best investor to fund your growth, with the guarantee of a minimum 130% ROI in year one for enterprise clients under a Statement of Work.
Learn the engines in depth in the Higgins Masterclass.
From invisible to unstoppable in four moves
- Become visible on the internet. We start with a comprehensive 30+ page Search Engine Optimization (SEO) assessment of your site — because being on top of Google or Bing is no longer enough. Your site needs to be the one answering what business owners ask, such as “how do I find this product?” or “what business is available in my community to help me?”. The assessment includes a 90-day plan and is part of your package. See a demo SEO dashboard → (fictional example business) · Read: answer engine optimization
- Invite more website visitors to your business. The Higgins BOT is added to your website. Every button click and question asked is recorded and displayed on your BOT analytics dashboard, so we can review effectiveness with you every 90 days. See the BOT analytics dashboard →
- Expand your business fast. HigginsReports are delivered “Full Serve” to your inbox and privately in the Higgins app. These regional dashboards give your business a monthly roadmap with achievable goals based on deep analysis of your sales growth potential — and coach the associates who need you most with personalized emails in one click. See the client-targeting dashboard →
- Build your business from the ground up. Selected departments receive their own “Full Serve” dashboards, built around the associates, their roles and what will foster sales growth. Listening Sessions capture how teams want the dashboard to expand. See a team dashboard →
Want to know what your time is worth? Try the Higgins ROI calculator →

Unparalleled security & privacy
Your private AI environment keeps your information exclusively yours. Higgins is encrypted and HIPAA, SOC 2 and 21 CFR Part 11 compliant.

Effortless integration & control
Easily integrated custom buttons and opt-in programs let you start AI-powered conversations with a single tap.

Time-saving intelligence
Your personal Higgins app streamlines workflows, manages conversations and delivers the information you need — before you ask.
18+ AI in one:ChatGPTPerplexityClaudeGeminiLlamaDeepSeekCodestralMeta AIand more
Simple
Designed by industry experts to be intuitive — so easy that no manual is needed, yet it includes Standard Operating Procedures, Quick Reference Guides and video training.
Secure
Fully encrypted and compliant, so only you get access to your business data.
Scalable
Expand from one to thousands of associates across any number of locations, with built-in role permissions for every new associate.
A minimum 130% return on your investment. In writing.
All enterprise clients receive a Statement of Work (SOW) that guarantees, in writing, the exact amount Higgins is committed to generate — based on a 130% Return On Investment. Whether it’s increasing revenue or decreasing costs, you generate 130% of your costs within a year or Higgins works at no cost until you do.
For enterprise clients only, as stipulated in the SOW. Liability limited to the amount stated in the SOW. Read about the guarantee →
Frequently asked questions
What is Higgins S.A.L.E.s?
Higgins S.A.L.E.s is an AI system that expands your client base and grows your sales. S.A.L.E.s stands for Sourcing the right clients, Assessing how they buy, Listening to their needs, and Empowering them to refer others.
What are P.U.R.E.S. and P.I.T.C.H.?
They are Higgins' other two engines. S.A.L.E.s finds your best prospects, P.U.R.E.S. selects the single best one to approach first, and P.I.T.C.H. finds the best investor to fund your growth. Together they are called the Three Engines.
Do I have to replace my current software?
No. Higgins sits on top of the tools you already use as an intelligent layer, so you talk to Higgins instead of navigating complicated menus.
Is my business data private and secure?
Higgins is a private AI environment. It is encrypted and HIPAA, SOC 2 and 21 CFR Part 11 compliant, so your information remains exclusively yours.
What is the 130% ROI guarantee?
Enterprise clients receive a Statement of Work (SOW) that guarantees in writing the amount Higgins commits to generate based on a minimum 130% return on investment within a year, or Higgins works at no cost until it is reached. The guarantee applies to enterprise clients as stipulated in the SOW and liability is limited to the amount stated in the SOW.
How do I get started?
Use any Contact Higgins button to send us an email titled “Getting Higgins”, or open the Get Higgins page to choose a plan and submit the HigginsReports request form. You will sign in to Higgins at higgins.ai to begin.
Go deeper
Ready to grow your sales with Higgins?
Tell us about your business and we will help you get started. You will sign in to Higgins at higgins.ai to begin.
Contact Higgins opens an email titled “Getting Higgins” with a short form for your details. Getting started requires signing in at higgins.ai.